My affiliate site is getting 2K monthly visitors but conversion to Amazon is under 1%. Traffic sources are mixed — Google organic and Pinterest. Products are relevant to search intent and links are clearly placed. What am I missing?

Google organic visitors often arrive with high buyer intent, particularly from comparison and review queries, while Pinterest traffic typically comes with discovery intent requiring trust-building content. With mid-range products priced $30-$100, it's important to balance between impulse and consideration buying; this entails that conversions might require 2-3 browsing sessions before a purchase is made. Amazon Associates has a 24-hour cookie window, which can be challenging for attribution, especially with Pinterest traffic that often researches 2-4 days before buying. The short cookie window means that capturing email for retargeting within 24 hours could help maintain attribution. Comparison tables with affiliate links are effective, achieving 25-40% higher click-through rates, but it's critical to ensure they are mobile-optimized since 64% of traffic is mobile. Finally, optimizing page load time under 2 seconds can increase conversion rates by 50%, and using subheadlines and benefit-driven bullet lists on landing pages can enhance engagement.